Monday, September 30, 2019
Recomendations on mr burger marketing strategy Essay
It was found by our comprehensive market research that the 4 Pââ¬â¢s of marketing are the most vital elements for Mr Burger . The customers looks to select fast food restaurant which gives the best value for money. The one that has the best quality of food, the most well priced , the one that has excellent ambiance and surroundings, the one that is most convenient to go to and the one that is recognized as a strong brand that gives the maximum facilities to the customers. Product The first thing that is important for Mr Burger is to provide the right quality and type of food to the customers. It is vital that they enhance their menu add additions to the existing menu they have , they can hire international experts to develop food items that gives the customer the taste they most desire . The menu can be further elaborated by introducing non-burger fast food items hugely demanded by the local population . i. e pizzas sandwiches and broast . By introducing these items they will ensure that they are present in wide variety of fast food categories and it will also give the customer a sense of satisfaction as they would have a vast variety and option to choose from when they go to Mr Burger. The other thing that could be done is to make products that are supplementary to the main meals. Excellent variety of shakes , deserts , sidelines like fries and some other ,differentââ¬â¢ variety maybe some international item could be introduced like prawns or nuggets could go along very well. In our research we found that a strong competitor of Mr burger, MC Donaldââ¬â¢s is vastly liked by customers due to its supplementary items such as the its fries and the Arabian rice and also KFC has high demand for its nuggets as a side line item after broast and its burger. Mr Burger can hire experts that develop the right mix of ingredients that suit the taste of local population. WE found that the local population avoids very greasy, salty and oily fast food items specially burgers ,which are all the features present in Mr Burger items. The other most crucial factor of fast food industry vital for the growth in Pakistan is the quality of food . This factor is specifically crucial to the population targeted by Mr Burger, mainly he middle income group , SEC A and B.to ensure the quality of food the primary thing required to do is get associate with globally recognized quality control and certification companies something like SGS Pakistan which in consumers mind is highly regarded as the most authentic authority in Pakistan. They can then market this affiliation by advertising it so that the consumers know that the food at Mr Burger is most hygienic and has the best quality. The brand could also see to create standard in suppliers of ingredients. They can also see that the workers are thoroughly trained and observed that they maintain high standards . To ensure higher reliability they can alos have the option of open window kitchen which means that the consumers are able to see how the meal is being cooked , the cleanliness in the kitchen and the cleanliness and hygiene of the their stock keeping place . The quality of food can also be improved by deploying quality control measures, it could be assigned to the manger to check the making process of its food on a step to step basis that sees that quality is being maintained . It could also be done that there are criterias of quality set for type of ingredients they use. Experts can suugest the best quality of chicken , bun , cheese etc needed to make the best thing. Mr buger could also introduce its special sauces , one thing that would add variety to its product , highly demanded by its potential customers. Anoher important factor for Mr burger is to maintain its unique selling point of its burgers and food items i. e its juicy and delicious taste as mentioned by the students we interviewed. They could however further enhance it by making burgers that enthrall the juiciness of its meat. The last recommendation we have to improve the quality of the product , the P of marketing we mentioned earlier is the healthy factor in its food items . Some student girls we interviewed earlier that it was crucial for them to have healty food , one that gives the right mix of nutrition , has the the lowest fat and calories and one that would not only provide the protient of chicket and meat but also gives nutrition present in other items such as vegetables, so it could be done that Mr burger introduce meals and items that are specially made for health conscious people . This would not only give a preference to health conscious segment but develop good customer relationship. These special meals can also be marketed for the people suffering from fatal disease such as cholesterol and other heart diseases , we observed that if a member of a family cant have a type of food , say if the father can not have high cholesterol food it is unlikely for the family to go there and eat thus it is essential for Mr Burger to develop and market such special meals in its menu . Place In our research we discovered that Mr Burger was failing because of another crucial factor of the 4 Pââ¬â¢s of marketing, this was the place . It was discovered that Mr Burger does not have enough presence in terms of outlets throughout its market . Majority of the respondents told that the outlet was atleast 13 mins drive away from their houses or work places. This makes it unlikely that customers can visit Mr Burget very conveniently. We suggest that Mr Burger should increase its number of outlets , establishing big outlets In heavy traffic areas such as the sea view or Hyderi or Sindhi muslim areas in Karachi. However it can also establish small centers in high rent malls such as dolmen mall or areas such as zamzama , by doing so it will re establish its positions in peoples minds as a high quality fast food chain . Mr Burger can also affiliate with gas stations and educational institutions, they can share profit and investment with them , but more importantly by doing so it can gain a huge chunk of market share of students and passer by traffic. It was also found that a delivery service was crucial in food business and many people wanted Mr Burger to establish a good delivery system , thus we suggest to them that they partner with food delivery services and websites such as food panda and food delivery that would have a commission of their own but dekiver and market your products to the customersââ¬â¢ who want it delivered. It can make its own delivery system and hire specialists bikers to deliver it warm to the customer. Special delivery departments can be made in outlets that take the call for deliveries process the order separately. It is also vital for the brand to make outlets that maximize customer satisfaction. Feel good factors are very important in the outlets of restuarnts . The outlets should be clean , they should always have good music and nice smell . It is also suggested that to create customer satisfaction and brand loyalty and equity, the outlets should have special designing that highlight comfort , happiness ,security and joy . The outlets should be colorfull and must be well lightened all the time , they should have a special place for relaxation which can be a USP of their outlets. They could get it designed by an interior designer , instaliing paintings and TV screens to have a feel good factor. It is also important that they have some entertainment place for the infants , it was also observed that such things can be of a major interest for mothers and families that allows the children to have fun while they relax. In todays world it is also important for place of sale to have the unique characteristics that would attract customers , Mr Burger could have a high tier wifi setup of which signals are available to the customers 24 hours while present there . A good security system should also be in place at the outlets. Our research also allows us to suggest that that the outlets should have a drive thru system and/or a good parking or valet service available that plays a major role in customers coming to a fast food restaurant. Price We have deduced that Mr Burger should employ competive pricing , value based pricing and good value pricing . These strategies would ensure that all the major segments of the market are targeted. We suggest by our research that most of the items in the menu should lie on a competitive level i. e between Rs 250 ââ¬â Rs 500. The special meals , oneââ¬â¢s that are consciously targeting the health focusing segment can be assigned value based pricing . This will give them an impression of the effort , quality and value of the special diet meal created for them and that ââ¬Ëthisââ¬â¢ meal will ensure good nutritional mix for them. The last is good value pricing in which very basic burgers and meals that are very cost efficient can be made for the lower segment of the society i. e SEC C . The vast lower middle class population can hugely demand these meals and these may work during economically turbulent times. Our secondary research on Mc Donalds veggie burger that was only for RS 25 , introduced in India showed huge success and it maybe relevant using it here. Promotion Our study has shown that promotion and advertising is one the most important consideration for Mr Burger if they want to succeed to re establish their growth, brand ,sales and profits. The best way of creating value for money , establishing a system that gives you personal preference and creates a sense of brand, is best implemented in promotion and advertising activities. Mr Burger wll need to inform its customers about its new products , outlets , its special pricing etc . It will have to also create a sense of persuasion to try its food and also create loyalty. The first thing they should do is create a social media marketing team , by this they will be able to advertise their offerings on Facebook, YouTube , Twitter, etc. These are the most viewed and cost effective way of associating with their potential customers. They should also establish a time frame of marketing activities that would allow them to market on radio, billboards, and specially on magazines such as Home express. This could be done in a systematic and organized way that will start creating for them a word of mouth. They should employ aggressive marketing this would bring them in direct competition with Subway KFC and Mc Donalds, its major competitors. They could conduct some major CSR activities like support a foundation or a cause . This according to our research has a very positive impact on the society and leaves a huge positive mark in the minds of the population specially in Pakistan. To highlight customer preference factor they could make special membership cards that gives daily updates, discounts, and fast track facility during rush hours to people who sign up as members. They could orgainse a big event such as a concert and hire some professional singer or a sportsman to endorse their brand. By doing so they will create buzz marketing. Packaging and other factors It was noted that 7 % of the people said that packaging was an important factor , so we suggest that Mr Burger designs new special packaging for its meals. They should be designed in a way that gives a quality look of the barnd on of colorful and happiness, it may mention their tag line or any motivational statement. It is also important that the service provided to customers is excellent. Special focus and training should be given to employees on how to talk to customer , give highest preference to their queries and suggestions . Special feedback forms should be given to them, which should be immediately looked upon and worked upon. The timing should also be very precise , stocks should be maintained during rush hours so that customer is entertained within 10 mins of order. Our study reveals that these rush ours will be during 2- 6pm and will further increase from 6pm ââ¬â 10 pm , so maintain stock during this time.
Sunday, September 29, 2019
Criminal Punishment: Utility vs. Retribution
Eva Rivera 3/7/13 Phil 108 ââ¬â EthicsShort Paper #2 Criminal Punishment: Utility vs. Retribution Chapter 10 ââ¬â Topic #3 The practice of punishment is part of our society and functions to maintain social order. However, there are a couple different view points regarding how to appropriately carry out punishment. Retribution and Utilitarianism are two philosophies that have very different views on the theory of punishment. Philosopher Immanuel Kant asserts that Retribution is the model for punishment.Kant argues that punishment should be governed by two principles: 1. people should be punished solely for the reason that they have committed a crime and 2. punishment is to be in proportion to the severity of the crime (Rachels 142). For example, a small punishment is suitable for a small crime and a more serious punishment is suitable for a more serious crime. Furthermore, Retribution means that a person committing a crime will be held responsible for their actions.Kantââ¬â ¢s moral theory states humans, having the capacity to reason and make choices for themselves, need to be held accountable. If we donââ¬â¢t, then we are treating them as if they were not rational, reasonable agents. Furthermore, justification of punishment comes from the nature of the crime and does not consider if the consequences are good or bad, just that the person pays the penalty for having committed the crime. This view point is vastly different that the Utilitarian model of punishment (Bzdak PP). The Utilitarian view point always considers the consequences of punishment.The foundation of Utilitarianism is that happiness is the ultimate goal and we need to do whatever we can to maximize this. Punishment is wrong (immoral) because it is, inherently, an unhappy circumstance. However, punishment is moral if the good outweighs the bad. Punishment should lead to good consequences; it should help the person being punished so both society and the criminal benefit. The principle of rehabilitation is at play here and the goal is to do whatever is needed to make the criminal a productive member of society.The view of Retribution not only differs with Utilitarianism on the view of consequences but also human integrity or dignity. The Utilitarian justification of rehabilitation is not in line with Retribution. Retributivists would say that it is disrespectful to humans to treat them as though they were not rational beings and because of this, need to be rehabilitated. As stated before, there are only two principles governing punishment ââ¬â having done the crime and receiving an appropriate punishment ââ¬â disregarding other reasons like consequences.In my opinion, I think that retribution is more appealing than the utilitarian view. The biggest factor that sways me to retribution is the concern of those who donââ¬â¢t commit crimes. Retribution is only concerned with those who commit crimes be held accountable. Utilitarians can easily justify punishing an innocent person on the grounds that it would benefit the greater happiness of the world. References Rachels, S. , & Rachels, J. (2012). The elements of moral philosophy (7th ed. ). New York: McGraw-Hill.
Saturday, September 28, 2019
Economic Questions Speech or Presentation Example | Topics and Well Written Essays - 2500 words
Economic Questions - Speech or Presentation Example M1 is the narrowest measure of money which includes currency, checking account deposits and travelers checks. The M2 includes the M1 plus other assets that have check-writing features such as small-denomination time deposits, savings deposits and money market accounts, and money market mutual fund shares (noninstitutional). The M3 monetary aggregate is composed of M2 plus large denomination time deposits, term repurchase agreements, term Eurodollars and institutional money market mutual fund shares (Mishkin 57- 59). The Fed consists of 12 regional Federal Reserve banks, around 3000 member commercial banks, the Board of Governors of the Fed, the Federal Open Market Committee, and the Federal Advisory Council. Each of the 12 Federal Reserve banks perform the following: a. clear checks; b. issue new currency; c. withdraw damaged currency from circulation; d. administer and make discount loans to banks in their districts; e. evaluate proposed mergers and applications for banks to expand their activities; f. act as intermediaries between the business community and the Fed; g. examine bank holding companies and state-chartered banks; h. collect data on local business conditions; i. use their staff of professional economist to research topics related to monetary policy (Mishkin 369- 370). Those in favor of an independent Fed argue... This would add inflationary bias to monetary policy leading to an expansionary monetary policy and political business cycles. However, those in favor of less independent Fed want more accountability, transparency and democratic decision- making which affects the entire economy (Mishkin 386-387). DQ 1: Discuss the four players and how they affect the money supply process. First is the central bank, the main government agency which oversees the banking system and is in control of monetary policy. Second are the banks which serve as financial intermediaries as they accept deposits and grant loans. Third are the depositors who hold accounts in banks. The last players are the borrowers from the banks (Mishkin391- 392). DQ 2: Discuss the deficiencies of the simple model of multiple deposit creation. First, the model fails to take into account the behavior of all four players which could affect the money supply, especially the role played by the central bank. Also, it fails to predict the smaller expansion of deposits once depositors decide to hold more currency or when banks decide to hold excess reserves (Mishkin 409-410). DQ 3: Compare and contrast the Keynesian and Monetarist views on the money supply. Both schools of thought see the money supply as an important component of the economy. They just differ on the policy to address the fluctuations resulting from the increasing money supply. Keynesian economists believe that central bank can manipulate the levels of money supply, either by increasing or raising it to prop up the economy. Monetarist believes that the central bank should avoid controlling the money supply since it will lead to further fluctuations.
Friday, September 27, 2019
Evaluation Essay Example | Topics and Well Written Essays - 4500 words
Evaluation - Essay Example Instructional goals must be identified first, and then a method of assessment must be devised to test whether or not those instructional goals have been met. It is from this point that the design of the instruction can proceed.. By identifying instructional goals first, then designing methods of assessment for whether or not those instructional goals have been met, one can then design instruction so that it includes both of these. By making the goals clear from the beginning to the learner, and supplying a method for self-assessment, the learner is much more likely to succeed. (Dick, Walter, Carey, Lou, Carey, James O. 2004) One additional use for evaluation is a form of advertising. By sending out evaluation surveys after a program has been completed, program directors can assess the perceptions of participants concerning the program effectiveness, gain additional information concerning the retention of taught objectives, identify the strong and weak points of the program as perceived by the participants and motivate participants to return for further programs and to promote the program by word of mouth. No training can work completely without some form of evaluation. We simply need the kind of closure that evaluation provides. It provides a way of measuring progress. It also provides a method for identifying the value of a process or program, and finding ways to improve it. By measuring progress of individuals in a program of training, evaluation allows those individuals to move forward into more against learning. However, without the evaluation, many would move forward too soon, and some would simply not know when to move forward, because they would still be unsure of themselves. Evaluation provides the feedback necessary to convince participants in a program of training that they have acquired certain skills. In this way, it increases the confidence of the
Thursday, September 26, 2019
'Childrens rights are equal and indivisible. Discuss in relation to Essay
'Childrens rights are equal and indivisible. Discuss in relation to the experience of girls in any country of your choice - Essay Example nited Nations Convention on the Rights of the Child (UNCRC) was established in 1989 to protect the welfare of children below 18 years of age against child prostitution or pornography. (CRIN, 2008) Together with UNICEF (2006), the said convention also promotes gender equality by protecting all children from being discriminated due to physical disability or poverty. In fact, governments that are members of UNCRC are required to ensure that children will live a healthy living. Despite the implementation of human rights treaty, sexual violence and lack of educational opportunity for girls who were born from poor families remain a serious socio-economic problem in most developing countries. For this study, the researcher will examine the actual condition of childrenââ¬â¢s right in sub-Saharan Africa. South Africa is a large country that experiences a huge income inequality wherein 37% of non-urban households headed by women belongs to the 20% of the poorest in the country. (Maharaj, 1999) Based on EFA Global Monitoring Report (2008, p. 4), the provision of pre-primary education for children aged 3 and above remains inadequate in sub-Saharan Africa. In fact, poor families seldom receive proper early childhood care and education programmes necessary for their health and nutrition as well as their cognitive development. Due to financial difficulties, only 86 girls per 100 boys and 79 girls out of 100 boys are able to enrolled in primary and secondary school respectively as of 2002. (United Nations, 2005) For this reason, 59% of 31,135 women between the age bracket of 15 to 24 are illiterates. (UNESCO, 2004) As a result of inequalities in education opportunity in sub-Saharan Africa, most women are not able to access the high salary employment. (United Nations, 2005) Only few women could get paid and regular jobs that provides them minimum financial security as well as limited social benefits. In most cases, 84% of women are informally employed in non-agricultural
Wednesday, September 25, 2019
Prison system in the united states Term Paper Example | Topics and Well Written Essays - 2500 words
Prison system in the united states - Term Paper Example It is often believed in America that the prison and criminal justice systems promote economic and social inequalities and it has an unequal and unfair effect on poor, the American minorities and less privileged class of the society. It has adverse effects on not only the prisoners but also on the families and the closed ones. The groups and people who are influential, wealthy and resourceful control the whole criminal justice and control mechanism, as they are in a position to exercise greater influence through the legal process hence suppressing the poor. One of the face of injustice in the system is that it is believed that the prisons are used to lock up those individuals of the society who have been involved in the most serious offences and are a threat and disgrace to the society, which is proved wrong by the revelation of the fact that American prison system incarcerates the drug users who usually belongs to lower class and the upper lower class of the society- It sees crime as an act of lower class only. Usually, the American blacks (minorities) are involved in criminal activities due to their racial discrimination in America, hence they are the ones most incarcerated. The prisons and jails in America are usually situated in the urban locality which makes the prisoners and staffs feel isolated from the people and make it difficult for the families and the closed ones to meet the prisoner. It does not only affect the people involved in the system but also affects their families.... Usually, the American blacks (minorities) are involved in criminal activities due to their racial discrimination in America, hence they are the ones most incarcerated. The prisons and jails in America are usually situated in the urban locality which makes the prisoners and staffs feel isolated from the people and make it difficult for the families and the closed ones to meet the prisoner. It does not only affect the people involved in the system but also affect their families. (Lynch, Micheal, J. 2007; Blakely, Curtis, R. 2005) Previously the inmates were given freedom to access the judiciary to defend their cases which was in accordance to the constitution and was an ethical practice. The Civil Rights Act allowed the inmates regardless of race and gender to file a suit against any mistreatment, violence, medical ignorance or any such unethical practice. With the passage of time the system developed more flaws and attempts were made to weaken this Act. It is considered that unsuccess ful lawsuits are costly and are an additional expense which lead to reconsideration whether access to the court should be granted freely to all inmates or not resulting into reduced chances of inmates to defend their cases and approach courts which was their only way to hold prison operators legally accountable against any mistreatment. (Blakely, Curtis, R. 2005; American Assembly.1973) The legal system in America has gone through many changes over time mostly influenced and affected by scholarly work and studies on human behavior and psychology. It is widely believed that there is a positive correlation between the deterrence of crime and severance of punishment. The severe the punishment the
Tuesday, September 24, 2019
Biomedical ethics Essay Example | Topics and Well Written Essays - 750 words
Biomedical ethics - Essay Example In the U.S. 36 states ban late term abortions, however Alaska has no such ban. Where do we draw the line, or do we? In the early 1960's there was a sleeping tranquilizer/morning sickness agent given to women containing thalidomide; a drug with harmful teratogenic effects producing serious birth defects during the early gestational development period. Thousands of babies were born without limbs, as well as other birth defects. Once research revealed the disaster, the U.S. immediately removed it from the market; however the damage was already done. One such mother, Mrs. Sherri Finkbine, had been abroad with her husband been given the drug. When she discovered the potential for birth defects, she decided to abort her five month fetus. In Arizona, it required three doctors to state that an abortion was necessary. She had the medical opinion; however because of the explosion of thalidomide cases, she was required to go to court to get legal permission to abort; permission denied, requirin g her to go to Europe to have the procedure done. Upon her return, she faced social castigation, losing her job. There were also serious implications for her husband, a professor. Many magazines gave graphic coverage of the story, including Life, The New York Times, The Saturday Evening Post, and numerous others. Thus began the abortion on demand dilemma that has been discussed and theorized for the last fifty years. According to the Free Dictionary Online, abortion is defined as the "expulsion from the uterus of the products of conception before the fetus is viable." Spontaneous abortion is when the pregnancy terminates itself naturally. Therapeutic abortion is when the abortion is medically induced out of concern for the health of the mother or fetus, a form of artificial abortion, not occurring naturally. Partial birth abortion is when labor is induced and the infant is delivered except for the head, which is then opened at the base of the skull and a suction catheter removes the brain, killing the infant. The legal definition of abortion was determined in the famous Roe vs. Wade Supreme Court decision on January 22, 1973(410 U.S. 113), as the termination of pregnancy, by any means, before the fetus is able to sustain life independently from the womb. This famous court case set a precedence for abortion in the U.S. by prohibiting any state from preventing a woman to choose whether or not to terminate her pregnancy in the first trimester, making it a question of medical necessity to prevent abortion in the second trimester, and, requiring the health of the mother to be preserved above the life of the fetus in the third trimester. The main stipulation was that it should be done by a licensed physician, in order to protect the life of the woman. On the same day, the Supreme Court ruled on another case, Doe vs. Bolton (410 U.S. 179), that supported a woman's right to have an abortion by limiting the ways in which she is counseled so as to influence her decision . Some states have required teenage girls to have parental permission to submit to the procedure; such a signature is required for any medical procedure on a minor. According to Warren, a human being isn't a person until it is a part of the moral
Monday, September 23, 2019
Internet Governance Dissertation Example | Topics and Well Written Essays - 16750 words
Internet Governance - Dissertation Example The Internet's expansiveness and socio-economic importance has created challenging global policy issues. A co-ordinated attack on key infrastructure components or a major security breach could now have significant economic and social repercussions. Even mundane responsibilities like IP number system and DNS administration or technical standards setting have been controversial, including questions about their global inclusiveness. Globally, the digital divide not only captures access impurity but also nationally imposed content restrictions for those already connected. The Internet is not defined by the geographic boundaries that govern nations and laws of the non-virtual world. Without a clear jurisdictional framework for the Internet, scholars, businessmen, and laypersons have been left to decipher in a piecemeal fashion what set of laws and norms, if any, shall govern this forum. The United Nations recognises 189 sovereign countries throughout the world, each with its own system of governance and legal framework. This leaves a vexing international question of who should exercise power over Internet activity and what standards shall be upheld. 1.1 Internet Governance The Internet Corporation for Assigned Names and Numbers (ICANN) is a private Unites States of America not-for-profit corporation that has taken responsibility for allocating Domain Name System (DNS) and IP addresses. ICANN co-ordinates the DNS system: it delegates the management of top level domains and ensures the global database is coherent. The Internet root is a file, whose maintenance is delegated by the Department of Commerce of the American government and ICANN to a technical service provider.... The Internet Corporation for Assigned Names and Numbers (ICANN) is a private Unites States of America not-for-profit corporation that has taken responsibility for allocating Domain Name System (DNS) and IP addresses. ICANN coordinates the DNS system: it delegates the management of top-level domains and ensures the global database is coherent. The Internet root is a file, whose maintenance is delegated by the Department of Commerce of the American government and ICANN to a technical service provider. This file is then replicated to the other root servers. The Internet Corporation for Assigned Names and Numbers is a technical coordination body for the Internet, which are specifically coordinating Internet domain names, IP address numbers, and Protocol parameter and port numbers. In addition, ICANN coordinates the stable operation of the Internet's root server system. ICANN's mission is to coordinate technical and policy functions of the DNS in order to promote a safe, stable and commercially viable domain name system, promote competition, and achieve broad representation of global Internet communities. These co-ordinated functions stand in stark contrast to the ad hoc basis on which U.S. government contractors and grantees, and a wide network of volunteers handled many of these key issues. While this informal structure represented the spirit and culture of the research community in which the Internet was developed, the growing international and commercial importance of the Internet necessitated the creation of a technical management.
Sunday, September 22, 2019
Do you think UK stock market behaviour in 2009 was consistent with Essay
Do you think UK stock market behaviour in 2009 was consistent with efficient market theory - Essay Example The money available in the hand of the public was lesser than normal. The Government had to introduce a huge amount of money into the system to sustain the stability of the environment. (UK in for prolonged recession, 15th November, 2008). The state of the UK economy can be attributed to some of the policies of the banks in the country. Like the USA, the UK banks were providing loans during the ââ¬Å"house bubbleâ⬠. When the bubble burst out the banks were in serious debt. The status of the borrowers was not analyzed properly and this caused the downfall in the economy. The age-old values of honesty and hard work have to be imbibed in the system to recover fully from the downturn and the system should introduce a system to minutely analyze the credentials of the borrowers before offering them the money. (UK economic conditions, n.d.) As the investments pouring in the company reduced their activities in the business front. The companies were looking to reduce their costs and hence the economic conditions worsened. The effect of these activities had an impact on the stock market of the UK. The paper deals with the effect on the stock market during recession and its confluence with the efficient market theory. ââ¬Å"The Efficient Market Theoryâ⬠(EMT) is one of the most important theories that has risen in the context of the stock market. The main propaganda of the EMT is that information about the stock market is available to all. The information about various incidents enters the stock markets and is available to all. As a result, the stocks are influenced by the information and the price changes are related to it. Therefore, the investors cannot take undue advantage of the market and has to follow the similar trajectory of the other investors. Any form of fundamental and technical analysis does not help the situation of the investors. Therefore, no investor
Saturday, September 21, 2019
Review of Bill by Vern Myers Essay Example for Free
Review of Bill by Vern Myers Essay To start, I would like you to know that I am writing this book review on an old fashioned manual typewriter, an Olympia Model 9 in fact, that I purchased at a consignment antique store. I think this machine dates back to the early 1970s. It makes a nostalgic clack-clack-clack sound. [1] I am not writing this book review in solidarity with author Vern Myers (who refuses to use a computer and composes his work on a 1968 Underwood-Miller, and before that a 1909 Corona 3, the same Ernest Hemingway employed for his early works[2]), no; I am afraid my reason is pedestrian in nature: my girlfriend, Michele, deep-sixed my Sony Vaio laptop into the back end of the toilet, where the water rises after you flush, after what one would call ââ¬Å"a heated argument. â⬠She locked herself in the shitter[3] (which she hates me to call the commode), after having grabbed my laptop, stating that I loved my machine more than her; that she was jealous of the attention I gave to my novel-in-progress. Needless to say, my laptop will not start up. A friend told me to let it dry out. I will probably have to take it to a shop and pray that they can recover my dataââ¬âmost importantly: my unfinished novel, which I have been laboring at for three years now. Itââ¬â¢s an opus, this novel of mine, 850 pages and three-fourths done, so I would say it will be 1,000 manuscript pages when finished, or around 250,000 words. It began as a short story, and then I thought it would be a novella, 80 pages at best, but the thing took on a life of its own. I hear that is what happened to Vern Myersââ¬â¢ 23,000-word masterpiece, Bill. Talking grapes around the New York literati have it that Myers worked on the project for nearly five years and had 600 pages of rambling text, some typewritten, some hand-written, and his editor, Stanley Flint, pulled a Max Perkins (to Myersââ¬â¢ Thomas Wolfe) or Gordon Lish (Raymond Carver) and hacked away, jumbled and tossed like the proverbial salad of sentences, and came up with this current 102 page book. I read Bill in one sitting, or a single bath soak, an hour and a halfââ¬â¢s worth of water: after Michele destroyed my computer and possibly my novel (which, by the way, is titled Lunch on the Grass), I drew a hot bath (I own a claw foot tub, talk about antediluvian delights! ) to calm my nerves, opened a bottle of cognac, and slipped into the water with the ARC of Bill that I had received in the mail from the book editor of the newspaper you are reading this review in. For Vern Myers, 102 pages (23,000 words, the margins generous) is War and Peace. Myers, the past decade, has been known as King of 3,000 Words or Less. Your typical Myers story is 1,500 to 2,000 words, each with the epic impact of a Shakespearian tragedy and the emotional complexities of a Chekovian triptych of 5-act plays. Some say it is his life-long friend and editor, Flint, who has fine-tuned the 5,000 words of new story Myers sends in to a magnificent 3,000 word slice of American Literature; Flint published many of these in Dapper Magazine, a slick where he was fiction editor for a decade. [4] Critics are certain to debate over this decades after Myers is gone. Myers was often asked, at readings and lectures and interviews (the few he has granted): ââ¬Å"Are you ever going to write a novel? â⬠and his jovial answer was (with a stiff Long Island Iced Tea in hand): ââ¬Å"Iââ¬â¢m working on said novel now, something I call Bill: A Life, but the real question is: Will I ever finish it? The second real question being: Will I ever publish it? â⬠(I know this because I attended a reading of his at the UCSD campus four years ago where such QA took place. ) I read Bill: A Novella (what happened to a life? ) with delight in the clawfoot tub, sipping my cognac, trying to forget what Michele did to my Sony Vaio and my novel-in-progress (which I once considered calling Zombie Cheerleaders from Jupiter Attack!), and when I was done, I closed my eyes and considered the life of Bill, quite the epic one, and the moral/social/political/sexual implications of the story and character. I fell asleep; I did not mean to; napping is not a criticism of Myersââ¬â¢ fine novella; I was simply exhausted from the emotional outrage caused by Micheleââ¬â¢s action, her not only leaving me, saying she never wanted to see me again unless I was in a casket at a funeral parlor and even then she would spit on my embalmed body, but destroying my life: for my life, the past few years, is contained on the hard drive (350 gigabytes) of that sunk laptop. My magnum opus, my Great American Novel, which I think I will change the title from Lunch on the Grass to Gargantuan. I see I have exceeded the 600 words the book editor asked for. Hopefully there will be room among the ads to fit in this complete text; hopefully my words will not be pared to the bone the way some say Stanley Flint has been doing to Vern Myers for years. Bill is about a Hollywood doctor named Bill and his adventures with various movie stars, porn starlets, studio moguls and drug dealers. He hops from bed to bed, romance to romance, leaving disaster behind him like the Tasmanian Devil in the Warner Brothers cartoons[5], or the Cat in the Hat paying a visit to unsuspecting latchkey children. Over the course of five years, Bill lives large, has experiences most of us cab only fantasize about; he crams ten lives into those five years and after each event, becomes wiser and older, yet maintains a youthful hop in his feet, always ready to bed the next pretty lady who crosses his path. Sounds like a soap opera, you say? A scalawag doctor from a trashy romance novel you shriek? Hardly! Bill is the literary event of the year and I expect prize Pulitzer, I demand a Book Critics Circle Award, I foresee the boys in the U. K. foregoing the Booker requirements and claiming Vern Myers a loyal subject to the Queenââ¬â¢s Crown (at heart). There is little doubt that the day will come when Vern Myers receives the Nobel Pri I thought I heard Michele coming in. No, that was the neighbor. The walls are too thin around here and I am sure the neighbors heard us fighting, the accusations Michele made. She thinks I am sleeping with a doctor, in fact, a vet who saved my cat, Poe, three months ago. Guess how it all started? I noticed a tattered copy of Vern Myersââ¬â¢ first collection of short stories on her desk, Can You Speak the Hell Up and Pass the Sugar, Please? and commented on it; she said she had discovered Myers in college, her roommate was taking his writing class and she happened to read his stuff and became a fan. I told her I too was a writer of fiction and the occasional essay and memoir (and dozens of book reviews) and, well, one thing lead to anotherâ⬠¦ And so Michele is right. I have been seeing said doctor and it is serious. I would have eventually broken up with Michele, told her the truth, but she beat me to it, and it is always the shits when you are the dumpee, not the dumper. Itââ¬â¢s an ego thing, a guy thing, and it makes me think of something Bill says in Bill: ââ¬Å"Itââ¬â¢s better to end a romance first to avoid a pain in the brain. â⬠Love ââ¬Ëem and leave ââ¬Ëem, Bill, thatââ¬â¢s the ticketâ⬠¦only, I think I will ask the doc to marry me. I am serious here. I have never felt this way about any womanâ⬠¦ Itââ¬â¢s five hours later since I wrote the above sentence. I had dinner with the doctor and guess what? She broke up with me, says she is getting back together with her ex-husband. I would be very depressed but my laptop has dried and boots up just fine and now I can get back to my novel. Will it be as fantastic as Vern Myersââ¬â¢ Bill? I could only hope so, but only Vern Myers can be Vern Myers, there can be no other. Michele has been calling, she wants to come back; she says she is sorry and loves me and will never let me go. Iââ¬â¢ll take her back. Iââ¬â¢ll get my life back on track and finish this book and maybe I can get the literati attention that Myers does. I will tell Michele that there was never anything real with the doctor, it was just a passing thing, no need to get into all that ââ¬Å"pain in the brainâ⬠stuff. Editorââ¬â¢s Note: A day before going to press with this review, The Village Voice published an interview with a former student, and lover, of Vern Myers, wherein she claims she actually wrote the text for BILL because Myers was too drunk or high to get any writing done. This accusation comes on the heels of BILL garnering a nomination for the Transamerican Book Award (which reviewer Gerald Bass failed to mention in his rambling[6]); should these accusations be truthful, a fruitful literary scandal of the decade is certain to birth, like a dead baby whale oozing from the foul-smelling womb of a beached momma whale on a sandy, bloody cove near the shores of contemporary American letters. How do you like them apples, eh? Viz! To wit! To arms! [7] [1] I hear you can get that sound to come out of your laptop keyboard. The virtual clack-clack-clack, methinks, would be rather annoying and just damn rude. Everything has to be a simulacra these days. [2] Hemingway said of the Corona 3: ââ¬Å"It is the only psychiatrist I would ever submit to. â⬠I once had a t-shirt with that quote on it and a picture of a harried Hemingway. He wrote his second novel, A Farewell to Arms, on the Corona 3. He probably would have done the same with The Sun Also Rises but he sent that one out to a typist to create the manuscript sent to F. Scott Fitzgerald editor Max Perkins at Charles Scribnerââ¬â¢s Sons. [3] She once said, joking, ââ¬Å"The loo is the only psychiatrist I would drop all my emotional crap on. â⬠[4] Myersââ¬â¢ first publications were in regional and small literary journals, then moved on to The Kenyon Review, Mid-American Review, and The Paris Review. After he graced the pages of Dapper, and after Flint left the magazine because new ownership wanted to cut the fiction section (ââ¬Å"do people actually sit down and read this stuff? â⬠), Myers started to appear in Playboy, Harperââ¬â¢s, The New Yorker and Granta, getting top dollar and top recognition. All the places that only sent me form rejection slips! It is easy to not only admire, but also envy the professional career of Vern Myers. As for his personal life, from what I know of all his disastrous relationships and problems with vodka and LSD, there is no room for desiring that. [5] Have you ever seen some of the antiquarian classic cartoons, uncensored, often used as war propaganda to show between double features at movie theaters in the 1930s and 40s? Bugs Bunny, the transvestite rabbit, foiling bucktooth Japanese soldiers and suicidal Nazis? A prototype of Bugs Bunnyââ¬âsame situations, same voiceââ¬âwas Private Snafu, which you can locate on Youtube for a blast from the past. I always seem to be drawn to cartoons and comic books whenever I have great stress in my life; itââ¬â¢s a way of escaping the hell. Kids do it, adults do it. Some escape into the fantasy of online porn but I tend to switch on animated superhero TV shows and movies, like Batman and the Justice League, which also happen to be owned by Warner Brothers. In Bill, Bill has a sexual encounter with an actress on the Warner Brothers lot, doing her in the trailer while gong over her lines, and then doing lines of cocaine off her naked ass. I would like to see that animated. I would like to see Micheleââ¬â¢s psychotic tirade animated, then I could really say that my life is like a cartoon. [6] It was not a ââ¬Å"failureâ⬠on my part; I just happen to have a long history with the members of this so-called organization and happen to know, FOR A FACT, it is all a ruse, embedded in the beds of supreme nepotism; given the ââ¬Å"qualityâ⬠of the books this award has been handed to in the last five years, the obvious should be, well, obvious. Oh the stories I could relay! The lays, the drugs, the mouths to genitals and feet shackled to bedposts and whips applied to tender, eager flesh! But thatââ¬â¢s for another in a different context.
Friday, September 20, 2019
How Outsourcing is affected by the Current Economic Recession
How Outsourcing is affected by the Current Economic Recession An investigation into Companies Usage of Outsourcing and a Critical Analysis of How Outsourcing is affected by the Current Economic Recession, Specifically in relation to Northern Ireland. Aims and Objectives The Aim of this research is to determine whether or not the current economic recession has affected companies decisions to outsource. It is important to decipher whether or not companies have increased their usage of outsourcing as a direct result of the recession or whether the increase or decrease in outsourcing is due to other factors. The Aim of this research shall be applied in relation to Northern Ireland companies and build a general consensus that Northern Ireland based companies during this time of economic pressure are increasing their outsourcing. Based on this there shall be three objectives of the research. These shall be; To determine companies have increased their outsourcing during the unstable economic climate. To determine that this increase is due to the unstable economic climate; and To determine the relation of outsourcing and the unstable economic climate to Northern Ireland Companies. Importance of the Research In todays volatile and largely unstable economic climate, it is important to note that the recession as it is referred to affects not just large corporations such as banks and multinationals, but ordinary people living in an everyday environment. The state of the economy affects the modest corner shop consumer right to the small to medium sized business entrepreneur. The word recession has become a word synonymous in everyday language. It is due to this that it can be seen to be important that research is carried out to determine exactly how this has impacted the behavioural patterns of people, businesses and theories. This research is important, and more so relevant, to today than ever before with many companies being forced to cut costs and overheads, and inevitably, manpower, as they try to stem the tide of financial loss. The term Outsourcing is subcontracting a service to a third party and the decision to employ this concept is based upon the companies hopes to achieving a higher margin of profit by lowering their running costs. Lankford et al 1999 defines it as the procurement of products or services from sources that are external to the organisation It is believed today that firms should aggressively adopt the practice and the practice is almost becoming a given, and consultants presentations talk of a revolution in outsourcing. The academic literature on the subject has grown in kind. (Lonsdale and Cox, 2000) Outsourcing for businesses has been an integral part of a well oiled operating system for many years. It came to the fore in the 1980s and has since been used in business lexicon, and it is today in the midst of the economic downturn that it has been a vanguard of companies value systems. Few management practices have attracted as much attention as outsourcing is enjoying at the present time (Lonsdale Cox, 2000) The idea of a subcontracting deal to make the most of time and money in the depths of economic downturn would seem like a perfect opportunity to cut the cost of overheads and use resources efficiently. Faith (2009, p.36) agrees, stating As the recession persists, managements are enforcing stricter budgets. All departments are reviewing their processes to find ways to reduce costs and save money. Outsourcing is an area where companies can limit expenditure Research into the recession and its effect on outsourcing has never been more important than it is today, and while companies cannot predict when the recession is going to end, and with the increasing uncertain future and the possibility of more volatility, research into this area of business practice is vital. In a historical sense, the United Kingdom has experienced the onslaught of a recession before. The last recession struck in the 1980s, and this is where companies found the advantages of using outsourcing during a period of economic downturn (Charsley, 1986) Within Northern Ireland, research into the recession linked with outsourcing within Northern Irish companies has been under researched and indeed very little work has been published. So while periods of boom and bust continue throughout the decades in the worlds economy, research into aspects of the need of cost cutting exercises through outsourcing remain essential. There have been many research papers in the area of outsourcing and the implementation of such a business rationale, as there has been in the area of recession, however the development of one in relation to the other has only been lightly touched on, and this is one of the main reasons for the importance of research into this common area, and hopefully add to academic debate. Critical Literature Review A review of literature published suggests that the recession has caused many firms to reshape and refocus their energies into cost cutting exercises, and one of these comes in the form of outsourcing. The literature suggests that there are pros and cons of such an exercise, and that there may be a negative impact of such an implementation. This research is set to highlight the benefits of outsourcing as a key business tool, especially in a period of economic downturn and that it has increased during recent times in this period of economic instability. Past recessions have changed the way businesses operate and the ability to outsource entire departments have compounded this change. Industrial organisations in the late 1980s and early 1990s experienced a turbulent environment brought about by an increase in internationalisation and a downturn in the economy (Tucci et al, 1997) As a result of cost-cutting efforts during this period, many companies are opting to go the outsourcing route to cover either routine and/or non-core work. (Charsley, 1987) This proposal by Charsley would back up the research to determine that the increase in outsourcing is due to the unstable economic climate. The disintegration, outsourcing and off-shoring of manufacturing and other non-core functions have been seen as irresistible trends (Shi and Gregory, 2003, 2005; Sturgeon, 2002; Arnold, 2000) Outsourcing and the recession appear to come hand in hand when a business is restructuring to save costs. The advantages of such a restructuring and outsourcing during a recession have been highlighted in Joanna Faiths article in Outsourcing becomes luxury in recession where she states that the advantage of outsourcing rather than hiring internal resources is that if the state of the company declines, there is no need to make redundancies This helps stave the negative consequences of firing staff and leaving the workforce unsettled, while saving the companys reputation within the market. Mukesh Butani from BMR Advisors in India believes that If you outsource you can just terminate or alter the contract in seasons of peak and downturn however Graham Beck of PA Consulting stated that many firms who were involved in multi-sourcing were unaware of the risks. These include the integration of all the suppliers after the multi-sourcing, despite admitting that multi-sourcing would drive down costs. (Financial Management, 2009, p.7) PA Consultings outsourcing survey found that with the result of the recession firms are re-evaluating their outsourcing contracts or in effect outsource more elements of their firm. Research has also found that Human Resource chiefs have lost control over making outsourcing decisions, as finance directors and chief executives look to rein in costs during the recession (Logan 2009) In January 2009, a study by outsourcing firm Ceridian found that 20% of two hundred and fifty senior Human Resource professionals had the ultimate say in outsourcing recruitment, payroll and benefits for their organisation. Thirty one percent (31%) of the decision making went to the CEOs. Steve Joyce of Ceridian (2009) stated that The credit crunch has left no business function untouched, and it is clear in some organisations now that HR directors are not masters of their own strategy. Barker (2009) believes that In a recession, sometimes it is not possible to take a long-term perspective, especially where firms are really facing an emergency, and it becomes a matter of survival to cut costs wherever they can Charsley, 1987, states the opportunities brought about by outsourcing are several Charsley saw these as, firstly, management could balance the work force with the load, since contracted employees and can be brought on board or dismissed This could be done without the headaches generally involved in changing permanent staff levels. He also identified that management can focus on core work and more easily determine actual cost to the organization provided by non-core support units. In his book, Management Consultancy-A Cost Effective Resource Charsley states The ability to determine costs and allocate them across different parts of the organisation also allow management to consider new structural forms that might enhance the firms overall competitive position However in an interview of 1,000 firms all around the world about their experiences with outsourcing, also by the PA Consulting Group, the results show that the most common outcome was a fairly neutral one. As a result of the cost-benefit analysis comparing contract labour to company personnel, many managers were and are becoming more willing to opt for the contractor through outsourcing contracts because of the total cost of continuing the relationship with the company employee To summarise, there has been very little research conducted to verify whether or not within Northern Ireland the recession has had a direct impact on the decision of companies to outsource more of their business. By conducting further research into this field the purpose of this investigation is to shed more light on the topic as it is of high significance in this turbulent economic climate. Many authors agree that outsourcing is an integral part of the business acumen. The shaping and refocus of business objectives because of the recession has led to this. However there a handful of experts who believe that outsourcing has led to the relationship between the company and employee being stretched. Proposed Methodology The study being undertaken can be described as an exploratory research study. The research aims to find and explain the relationships between the outsourcing and the recession amongst companies in Northern Ireland. The research aims to assess the phenomena of companies outsourcing to cut their overheads and to maximise profit in the time of high economic uncertainty, and to find out what is happening; to seek new insights; to ask questions and to assess phenomena in a new light (Robson, 2002 taken from Saunders, 2007) This research project is set to explore data and develop theories from which will directly relate to previous literature. This is an inductive approach. The use of primary sources for the purpose of this research is decided on the fact that the researcher can focus on specific issues and have a higher level of control over how the information is collected and used. The research can be implemented on a strict timescale. A survey strategy shall be implemented in-order to meet the aims and objectives of the research. Survey strategies are popular in business and management research and are frequently used to answer questions raised by previous research. The benefits of a survey strategy are that they allow a large amount of data to be collected from a large population in an economical way. Survey data is also seen as straightforward to comprehend and illustrate. To conduct this survey, questionnaires shall be drawn up and sent to companies based around Northern Ireland. In social research, questionnaires are one of the most widely used in data collection. For the questionnaires a sample shall be selected from the wider population. The population in this case is all the registered companies in Northern Ireland. Because it is not feasible to send questionnaires to all the companies in Northern Ireland, for the purpose of the research, an appropriate sampling frame shall be drawn up. This is a complete list of all the cases from which the sample shall be made from. The sampling base shall be unbiased, current and accurate. Upon collaborating a suitable sampling frame the next stage of the process will be to decide how many (the sample size) and the method by which the companies shall be chosen. Large sample sizes can be sought without the burden of major costs, and produces quantifiable data. In this instance, systematic sampling shall be used. The reason behind this is it works well with either a small or large number of cases. It is also suitable for geographically dispersed cases. Actual lists are not always needed either. The relative costs are low and is relatively easy to explain. The next stage of the research having identified the method by which the data shall be collected, the sample and the sampling technique is to decide upon the technique of data collection. For this research it is proposed to collect the data via postal questionnaire. This is decided upon the characteristics of the respondents and the size of the sample. Having designed the questionnaire the next step is piloting. The purpose of piloting the questionnaire is to refine it so that the respondents have no ambiguity as so how to answer the questions and the questionnaire exhibits face validity thus ensures accurate feedback of results. In addition to this it shall provide some form of validity to the questionnaire and the results. Reliability of the results is the main aim here. Initially to pilot the questionnaire, a group of experts in the field of which the questionnaire is to given to, should be asked to complete it. Allowing suggestions to improve the questionnaire would further enhance the content of the questionnaire. Upon completion of the pilot, the necessary adjustments can be made. The pilot should also ensure that the structure of the questions is correct and there is an established flow allowing an easier understanding of what is being asked. For the purpose of this research it would be suggested that ten pilot questionnaire s be distributed amongst a field of experts to ensure that any trace of ambiguity or misinterpretation be eliminated before the actual questionnaires are distributed. The responses of the questionnaire will provide an idea of reliability and sustainability. It is good research practice to follow through with a pilot of the questionnaire. The final stage is administering the questionnaire. Attempts must be made to maximise the response rate. In order to do this, factors such as appearance, type of delivery and incentives, should be considered. In order to achieve the aims and objectives of this research, the key data collection method employed shall be interviews. For the purpose of the research the key figures to be interviewed shall be managers from the Human Resource (HR) departments. Reasons for this are that evidence from prior research suggests that it is this department who are in charge of outsourcing despite Logan, (2007) suggesting that many companies are taking this responsibility away from the HR departments. To conduct the interview for the purpose of the research a semi-structured interview shall be implemented as opposed to a fully structured one. The drawbacks of the fully structured interviews in research like this are the fact that the answers that may be given could be irrelevant, providing little or no use to the research, the questions are normally closed and thus does not allow freedom to operate outside the constraints of the questions and removes the interviewers ability to back track and highlight certain topic areas. As questionnaires shall be produced and sent out to various companies, the need for a structured interview is further outweighed as fully structured interviews are broadly similar to structured questionnaires. To complete the semi structured interview the main areas of the research to be covered shall be worked out in advance so the overall focus of the interview can be guided by the researcher. The advantage of using the interview situation is that the response rate can tent to be higher than perhaps if requesting information in a non face to face environment. The ability to judge the seriousness of the answers can be helpful in interpretation as well as noting body language. The planned sequence of questions may change during the semi structured questionnaire. This is a huge advantage, as a number of topic areas may covered simultaneously and the interviewee may revert back to a question to be covered in more detail. The naturalism of conversation can take effect and allow the interviewee peace of mind. Before the interview takes place, the interviewee shall be asked whether or not it is possible to ask for the interview to be recorded for further evaluation. This would be an advantage as the flow of the interview shall not be disturbed. In-order to gain access to the HR department within the companies, adequate time shall be allowed to let the organisations allow feedback, and the proceeding follow up contact. A clear account of purpose shall be given to the company. This should clear all concerns regarding credibility. The gatekeeper is the sole source through which contact should be made to gain access to the interviewee. This is done to ensure feasibility of the actual interview. The analysis of the semi structured interviews shall take the form of transcribing the conversations and from that withdrawing key themes and concepts which may help with the implantation of the research objectives. This is known as grounded theory approach, a widely used method for generating a theory from research. The data derived from this research method shall be qualitative data, and shall emerge from the data collected rather than being imposed. Having completed the transcriptions of the interviews, and the keys themes of note are recognised, the information must then be transformed into a form of quantifiable data which allows easier understanding. This involves coding. The data is split into segments which are relevant and meaningful to the overall research and the aims and objectives. The purpose of this is to highlight any trends which may appear from the qualitative data and add weight to what the research is investigating in a statistical manner. As more data is analysed the codes may change. The program used to carry out statistical analysis is SPSS. Time Scale The research shall commence on January 11th 2010 and will be collated over the course of the following fourteen weeks. It shall conclude on April 16th 2010. Here is a detailed plan of the timescale of each proposed stage of research. While conducting the research it will be important to note that there will be time allowed for contingencies should there be any unforeseen circumstances occur. Due to Undertake Activity Activity Week 1-3 Background reading Week 3 Construction of Questionnaire Week 4 Pilot questionnaire/Select Sample Size Week 5 Feedback from pilot questionnaire and modify accordingly Week 6 Perform final questionnaire, allow three weeks for postal surveys to return and begin interviews Week 9 Collect data from Postal Questionnaires. Begin interview Transcriptions. Week 10 Begin coding of questionnaire results Week 12 Results and Discussion Conclusion and recommendations Week 14 Final Draft prepared and Submitted
Thursday, September 19, 2019
Will Computer Growth Ever Slow Down :: Essays Papers
Will Computer Growth Ever Slow Down It all started in 1930, when Vannevar Bush created what he called a ââ¬Å"differential analyzerâ⬠for what amounted to simple calculations (Epstein 919). Who knew then that this simple technology would evolve into something as diverse and complex as it has today? These machines and the plethora of technology that surrounds them continue to be produced and improved upon at a phenomenal, almost break-neck, and somewhat frustrating pace for consumers. We are left to wonder if and when the computer industry will ever slow down; and what are the repercussions if it does not? Will there be any jobs left for the human race? Or perhaps there could be some frightening future in store for us if artificial intelligence gets less artificial and more intelligent. Questions upon questions continue to surface as the computer era continues to rage on, leading to one significant query: will this computer revolution ever slow down? Since the 80ââ¬â¢s, a massive shift in our countryââ¬â¢s industry has occurred. Almost any and every aspect of this great nation and other nationsââ¬â¢ industry has become saturated with computer technology. From automated teller machines, to robots that build our cars for us, every warehouse on earth seems to have an ââ¬Å"electronic buddyâ⬠helping their production. Beginning with ideas to assist us and leading to something much greater, we have become dependant on machines to do a great variety of tasks for us. With such enormous human interest and demand for products that will do our work for us, there are companies that will do much of anything to create or I prove upon a marketable product. What is known as one of the largest industries in the world, c9omputers grossâ⬠¦(annual net income) Ranking among the car industries of the world, which grossâ⬠¦(annual net income) So it would seem that the greatest force pushing this industry is money. And with money companies need to utilize whatever edge is available. In the United States, and other countries alike, that edge would be innovation. With the large amount of college graduates, (computer science majors graduating college) and the occasional genius, these companies have the resources to continually create a great product, keeping ideas as fresh as possible. In part this is why the computers we had a couple of years ago or even a few months ago, are deemed obsolete.
Wednesday, September 18, 2019
The Problems of Illegal Immigration :: Cons of Illegal Immigration, Immigrants
Abstract Engraved in the Statue of Liberty are these words: ââ¬Å"Give me your tired, your huddled masses yearning to breathe free, the wretched refuse of your teeming shore, send these, the homeless, tempest tossed, to me: I lift my lamp beside the golden doorâ⬠(Cooper). When the United States was created, it encouraged people of all backgrounds to immigrate. America is known as ââ¬Å"a land of hope and opportunityâ⬠. Today, immigrating legally to the United States is a life experience that few are fortunate to experience. Many are forced to immigrate illegally. The United States has created many precautions to stop people from immigrating to the United States, but thousands of people still continue to move to the US illegally. As a result, millions of dollars are spent from tax payersââ¬â¢ money on illegal immigrants. While illegal immigration is beneficial to the United States, it comes with costs and therefore has become an issue that has grown out of control. The amount of illegal residents that now reside in the United States has grown rapidly over the last few years. Two million illegal immigrants have entered the United States since 2000 and there are a reported 10 million illegal immigrants living in the United States today. There are those who believe that illegals are a burden to the United Statesââ¬â¢ society. Many believe that illegal immigrants take necessary tax payersââ¬â¢ money. ââ¬Å"Illegal immigration costs U.S. taxpayers about $113 billion a year at the federal, state and local level. The bulk of the costs ââ¬â some $84 billion ââ¬â are absorbed by state and local governments.â⬠(Fiscal Burden). Legal US citizens are angered that people come to the United States and ââ¬Å"leech offâ⬠of the economy without paying taxes. In opposition is the belief that illegal immigrants are not only beneficial to the United States, but necessary. ââ¬Å"Contrary to most popular conceptions, most experts say illegals are probably not a net drain on the economyâ⬠(Nadadur). In fact, illegals do more good than otherwise known. As well, illegal immigrants continue to keep the economy running by working at a minimum wage and doing a majority of the work that otherwise would not want to be done. Immigrating illegally is a risk of a personââ¬â¢s life, but, at times, retreating to the United States is sometimes a last option In turn, if we did not have illegal immigrants working in the US, the United States might not be as accomplished as it is today.
Tuesday, September 17, 2019
Robert Frost Essay -- essays research papers fc
Robert Frost à à à à à Robert Lee Frost, was one of Americaââ¬â¢s leading 20th Century poets, and a four time winner of the Pulitzer Prize. Frost did not receive these recognitions until his later years when his poetic brilliance was finally recognized. ââ¬Å"Frost was a pioneer in the interplay of rhythm and meterâ⬠( Waggoner 1). Frostââ¬â¢s brilliance was contributed by many things; including his life, career, and literary works. à à à à à Robert Frost was born on March 26, 1874 in San Francisco, California. Frost is the son of William Prescott Frost and Isabelle Moodie Frost. In 1885, Frostââ¬â¢s father died, so his mother, Isabelle, moved the family to Lawrence, Mass., where she was originally from. There Frost would spent the rest of his childhood years. Frost attended Darthmouth College in Lawrence for less than a year after completing high school. Frost quit Dartmouth to work in a textile mill in Lawrence and to marry a high school classmate, Elinor White. Frost later went on a two-year venture at Harvard, after this academic experience disappointed him shortly after, he returned to Lawrence to obtain a variety of jobs. Frost finally became a chicken farmer in Derry, New Hampshire on property his grandfather had bought for him. Frost began at the Pinkerton Academy in Derry to obtain a dependable cash income (Waggoner 1). Frost wrote poems late at night, and put his farm tasks aside when they became bothersome. à à à à à In 191...
Monday, September 16, 2019
BIO Quiz
Three molecules of carbon dioxide. One atom of carbon and three atoms of oxygen. 8 of In water, hydrogen bonding occurs between the hydrogen and an oxygen atom in the same molecule. An oxygen atom in a different molecule. A hydrogen atom in a different molecule. A hydrogen atom in the same molecule. of Covalent bonds form when one atom ivies up; electrons shares; protons gives up; neutrons shares; electrons its with another 10 of 20 Water is an important solvent of life because it forms covalent bonds. It has cohesive properties. It forms hydrogen bonds. It is ionic. 11 of 20 Carbon is such an important molecule for life because it can form chemical bonds with a maximum of four other atoms. Hydrogen bond to so many other molecules. It can it forms ionic bonds. It can form isomers. 12 of pure water has a pH Of O; neither acidic nor basic 1; acidic 7; neither acidic nor basic 14; basic because it is 13 of 20Hydrolysis could be correctly described as heating a compound to drive off exce ss water and concentrate its volume. Breaking of a long-chain compound into its subunits by adding water to the structure between its subunits. Constant removal of hydrogen atoms from a carbohydrate. None of the above. 14 of 20 Carbohydrate monomers are united into a polymer by means of dehydrogenation. Hydrolysis. Reverse osmosis. Dehydration synthesis. 15 of 20 Polysaccharides are made up of Amino acids. Nucleotides. Sugars. Lipids. 16 of 20 Butter is made of milkman and tends to be hard at room temperature.Which f the following could be used to make the butter softer at room temperature? Create more double bonds in the fatty acid chains Make fatty acid chains with fewer kinks Saturate the fatty acid chains Make the fatty acid chains longer 17 of 20 Proteins are made up of 18 of 20 An organic molecule that may contain the -NH group is a triglyceride. An enzyme.
Inspiration and Inerrancy of the Bible
Inspiration and Inerrancy of the Bible The Bible is a collection of books, inspired by God, to be used as Godââ¬â¢s revelation of Himself to us. It is Godââ¬â¢s doorway to declare his authority over his people. Authority of the Bible is established and/or comes from its own claims. The Old Testament uses the phrase ââ¬Å"This is what the Lord saysâ⬠enough times to give any reader the understanding that it is the word of God. Because the Bible is viewed as Godââ¬â¢s Word it is the final word concerning all issues it speaks. Inspiration is the supernatural guidance of biblical writers by the Holy Spirit.There are different theories as to how God inspired the Bible. Verbal and Plenary inspiration are two theories held by many. These are similar in the belief that they believe the Holy Spiritââ¬â¢s influence was so intense that each word ended up being the exact word God wanted used. Verbal inspiration is more text oriented than author oriented while Plenary holds more to author oriented rather than text oriented. I hold to the belief once taught to me by Dr. Orr that ââ¬Å"God is God, and therefore can do anything God wants; God inspired the Bible in his own way; thus the Bible turned out exactly as God intended itâ⬠.With this belief I do not try to prove how the Bible was inspired but rather stress the Biblical support of the theories. 2 Timothy 3:16 is one of the verses most used when proving inspiration in that it tells us that all scripture is from God. In 1 Corinthians 2:9-13 we are given Paulââ¬â¢s view to the process of inspiration. In this verse Paul explains that the spirit revealed the things God wanted them to know so that they may understand and write what was freely given to them. As Christians we view the Bible as inerrant.Inerrancy is the belief that what God inspired in the Bible is without error. In Numbers 23:19 we are taught that God cannot lie, if this is so and the Bible was inspired by God then we are indirectly gi ven support to and definition of inerrancy. There are five common arguments for and against inerrancy of the Bible. The weakest argument is the Slippery Slope Argument. It just states that if you stop believing in the inerrancy of the Bible than you will stop believing in the teachings and end up an unbeliever. Though this may happen to a few people this is not the usual.Christians can hold to their beliefs without holding to the belief that the Bible is inerrant. The Epistemological Argument is just as weak of an argument. It states that claims of belief can only be justified by believers if scripture is without error. It states that scripture must be beyond a doubt the truth. The problem with this is that a believer should not have to rely on the belief that all scripture is without error to feel that their claim of belief is justified. The Biblical Argument is a great way to defend inerrancy.In this argument it states that the Bible teaches of its own inerrancy. We can see one of these teachings in Matthew 5:17-20. The argument against this is very weak. It argues that the Bible does not teach inerrancy because nowhere does it directly say that the Bible is inerrant, without error. This to me in no way disproves the argument just argues for arguments sake. The last and strongest is the Historical Argument. This argument states that the bible is inerrant because it has been the belief of Christians throughout history.Throughout history Christianity has not fallen as many other beliefs and cultures have. No matter how hard disbelievers try to fight scripture it still stands and is believed by many. There are many famous historical theologians that can be used to defend the inerrancy of the Bible. The argument against this is weak in that it argues that the Bible was not taught as inerrant till the 19th century. It argues that the only reason Christians began to say the Bible was inerrant was because of the need for it in apologetics.The relationship between i nspiration and inerrancy is powerful because they are united. Without the inspiration of the Holy Spirit there would be no need of inerrancy. We trust in the inerrancy of the Bible because we are taught that scripture was given to the authors by the breath of God. God is infallible and therefore the inspiration of the Bible is inerrant. When I reflect on the authority, inspiration, and inerrancy of the Bible I know that to be a committed follower of Jesus I must submit to each of these so that I may grow in my faith.
Sunday, September 15, 2019
Race and Ethnicity : the Difference Essay
American society is focused so much on acknowledging differences and creating social divisions and categories, they hardly ever address similarities and possible race equalizers. African Americans along with other races have been categorized due to distinctions in their facial features as well as hair texture and skin tones. The irony of it all is that, America is supposed to be a place of equality and opportunity, yet it is seen to be the total opposite to many of the races who need the equality and opportunities. As an African American male I have been at every angle if racism. I have dealt it out and received it four times fold. Through school, dating and courting, raising children of my own, and simple tasks, like driving to work early in the morning in a rental car, I have seen my share racial and ethical stigmas and stereotypes. From getting pulled over for being the only vehicle on the street at 4 in the morning, to not being able to date a girl I liked a lot because her fatherââ¬â¢s opinion of me ââ¬Å"seemingâ⬠like trouble. And yes all these instances influence my life in many ways, from the way I have raised my children, to the route I take to work, the racially focused incidents affect my everyday life. But why does race or ethnicity matter so much anyways? Why doesnââ¬â¢t class make more of a difference on how a person is judged? When people look at class, they still break it down into racial and ethical categories. Regardless of is I were to be the highest of the upper class, or just in the top of the middle class, I am still thought of as a black male first and then my money taken into consideration depending on the situation. The one time I can recall my money was taken into consideration, it was still in reference to my ethnicity. I was paying a ticket, which my son had received simply because he was in the wrong place at the wrong time. But I was at the courthouse to pay this large ticket, and came with cash in hand. The cashier looked at me with a confused face, so I asked her what she was questioning. She responded, with the same look persisting on her face,â⬠Most people cannot pay this ticket, and usually sit it out. How are you able to afford this?â⬠I did not reply, just simply took my receipt and went on with my day. I few days later, I received another notice saying I had not paid the ticket and a warrant would be issued in the next week if it was not paid. I went back to the courthouse, receipt in hand, and got everything cleared up quickly. They needed more information. They wanted to verify my job and source of income and sorts, just digging into my personal life, wanting to know how I could afford to pay such a ticket for my son. This situation I felt was racially skewed and something I feel would have never happened had I been a white man, never the less had my son been a white young boy. Life throws curve-balls and I understand that I cannot catch them all. I wish there was a way to discern whether they are truly just situational or racial. But regardless of if I could really tell or not, they would still happen and I would still have to deal with them simply. America is so focused on differences, no one is seen as possibly being equal in any measurement and that keeps the country stuck in a mindset. This mindset being: Life not fair. Deal with it.
Saturday, September 14, 2019
Internet Censorship Research Paper Essay
Imagine a place where you had access to any information you needed, at any time. Some might say that this place may not exist, but others could say that this defines the Internet. The Internet gives you access to all sorts of wonderful knowledge and other content, but with good comes some bad. Countries throughout the world have begun, or are trying to begin, censoring the Internet of these bad things. Many countries in the Middle East and North African States have taken to filtering entire websites on religious grounds (Dobby) and just last year, several bills, such as SOPA (Stop Online Piracy Act) and Protect IP (Prevent Real Online Threats to Economic Creativity and Theft of Intellectual Property act) proposed shutting down ââ¬Å"rogueâ⬠websites that contained copyrighted property, but Internet censorship walks the fine line between protecting the public and preventing free speech. The problem with censorship is that once it starts, there may be no stopping it, and would violate the First Amendment, freedom of speech. Mariam Adas, a Facebook campaign organizer for Jordanians against censorship, believes that thereââ¬â¢s no way to do it right. Government will use blocking offensive/copyrighted/pornographic material as a precedent and then further block and filter other political, social and media websites (Ghazal). The aforementioned American bills, SOPA and Protect IP, where so carelessly written, that they would have the power to entirely shut down full websites, such as Facebook, Wikipedia and YouTube for content submitted by users (Hitzik). To pass censorship laws like these would totally contravene our own Amendments. Free speech is the right to speak you opinion in public without censorship. To take away that right would be unconstitutional, and un-American. For example, the British Matthew Woods, 19 years old, was sentenced to 12 weeks in jail for simply posting drunken, distasteful jokes about a recent abduction of two girls. While the remarks where horribly offensive, no one should be prosecuted for using their voice, and that voice should not be censored. Doing such will lead our culture into believing it has a right not to be offended (Chu). One of the main reasons for supporting Internet censorship is to protect children from seeing indecent materials, such as pornography. This is understandable, but it is unfair to hinder adults from viewing adult materials, and for this reason there are many ways that parents and guardians can protect their children from such things, says Adas. One may contact their internet provider, or download applications to filter out inappropriate websites (Ghazal). Filters are also placed on moral and religious standing. The dilemma is that there are many different moral and religious standings, and attempting to filter the Internet to a point that pleases every group would be impossible. People should be afforded the right to use their own discretion and self-adjudicate on what they would like digest. In the end, the issue of Internet censorship is always controversial. Nevertheless, America is a society based on freedom, and the right to free speech does not belong only to the press, but to each individual person. This freedom of should be extended to the Internet, no exceptions. A quote, by Robert A. Heinlein comes to mind: ââ¬Å"The whole principle is wrong [censorship]; itââ¬â¢s like demanding that grown men live on skim milk because the baby canââ¬â¢t eat steak. â⬠Works Cited Chu, Henry. ââ¬Å"Britain Wrestles with Free Speech on Web. â⬠Los Angeles Times. 09 Nov 2012: A. 1 SIRS Issues Researcher. Web 05 Mar 2013 Dobby, Christine. ââ¬Å"Muslim Countries Filter Web on Faith Grounds, Report Says. â⬠National Post. 04 Aug 2011: FP. 12. SIRS Issues Researcher. Web. 05 Mar 2013. Ghazal, Mohammed. ââ¬Å"Internet Freedom Activists See Bad Precedent in Drive to Censor Porn Sites. â⬠Jordan Times. 02 May 2012. N. P. SIRS Issues Researcher. Web. 27 Feb 2013. Hitzik, Michael. ââ¬Å"Big Guns Take Aim at Internet Piracy. â⬠Los Angeles Times. 11 Dec 2011: p. B. 1. SIRS Issues Researcher. Web 25 Mar 2013.
Friday, September 13, 2019
Microsoft Essay Example | Topics and Well Written Essays - 750 words - 2
Microsoft - Essay Example the CSR initiatives on stakeholders, and how these initiatives influenced the corporate image and reputation for the MNE and; recommendations to improve CSR initiatives within the company. The paper finds out that the outcomes from Microsoft adopting CSR integration are far much profitable and has helped the company in upholding employee loyalty thereby increasing productivity. Commercial Social Responsibility is progressively vital section in the commercial world. The major impression that several persons have in the direction of organizations is that industries are taking gain on customers in addition to the society. In their attentions, they contemplate that trading are entirely about money-making, and they caution less about the people, the surroundings, and human moralities issues. They see not to donate abundant to society. In detail, numerous businesspersons want to wipe away the undesirable image. Commercial Social Duty Chan 2 of organizations in-built in peopleââ¬â¢s thoughts and substantiate that by means of their actions. The drift of corporations engaging in generally liable actions is increasing. Companies, comprising small and average sized businesses, are currently at work to launch various platforms and plans that can balance both areas of cost-effectiveness and social responsibility (Mullerat & Brenman, 2011). In the subsequent units, I will first outline corporate societal accountability and chat the significance of being a answerable corporate civilian to Microsoft company. Microsoft is among the major Multinational enterprises that has involved in incorporating CSR, in their operation. One of the major motive for Microsoft to adopt CSR is to boot the corporations reputation and rises brad attentiveness (Kotler and Lee, 2013). The firm becomes further standout, associated to others contained by the similar business even when they piece similar rate and merchandise quality. This also uplift auctions as clients will be further likely select the
Thursday, September 12, 2019
Direct Manipulation Assignment Example | Topics and Well Written Essays - 1000 words - 1
Direct Manipulation - Assignment Example This involves the continuous representation of given subjects and objects in addition to the rapid, incremental and reversible actions and their subsequent feedback. As a single characteristic, in reference to a class of various interaction styles, direct manipulation entails the direct mapping, between the semantic and syntactic level of dialogue/ interaction. The three core principles are found in direct manipulation. These include: - the end result of a systematic replacement of complex computer command-language syntax with the direct and visual manipulation of the object(s) under focus; the continuous representation of actions and objects of interest in relation to meaningful visual imagery; which is followed by the presence of rapid, reversible incremental actions, immediately visible in the objects or actions of interest. In the context of video game application, the first indicated principle is achieved through physical actions (button presses), rather than the use of typed commands (Shneiderman & Plaisant, 2010). Through varying gaming pads, the other two principles are achieved best in a 3D dimension, where the objects and actions fit into role-playing games. Users are able to control virtual avatars, with the keypad buttons enabling the change of movement, scenery, actions and interactions in the virtual worlds present. Video gaming interfaces are unique in nature, with the aspect of 3D enabling greater contrast, between the virtual and real (physical) worlds. The user, interacting with the present operating system (hardware and software), is able to manipulate directly, existing objects to perform specific actions. Such systems enable the reversal of such actions, in addition to the creation of virtual reality unimaginable in the existing physical world. This entails the direct interaction between the user, and the objects/ actions, thereby enhancing
Wednesday, September 11, 2019
Rabies (lyssavirus ) Research Paper Example | Topics and Well Written Essays - 2000 words - 1
Rabies (lyssavirus ) - Research Paper Example Conclusive steps have been presented within the research on how to avert the effects of the disease, and possibly reduce its impact in the human and animal kingdom. Several diseases have come to the world today. Diseases vary from those that attack human beings, those that attack animals, and those that attack both humans or mammals and non-mammal animals. Rabies (lyssavirus) is one of the most feared diseases in the world considering the nature in which it has killed many people in the world today. Any person who has encountered the effects of Rabies (lyssavirus) can explain better on how the disease is a danger to the existence of all mammals in the world. Rabies (lyssavirus) causes an inflammation of the brain among all the mammals or warm-blooded animals. The diseases have a longer period between contraction and occurrence of the first signs and symptoms. The experimental time between infection and demonstration of the symptoms is between one week and to more than one year. This time is dependent on how long the virus will have to travel before it reaches the central nervous system. Early symptoms of the disease include tingling and fever. One of the common characteristics of Rabies (lyssavirus) in warm-blooded animals is violent movement and behavior. There is also a common uncontrolled behavior and excitement. Fear of water is common among those infected. Some parts of the body become hard to move among people, with confusion and loss of consciousness. Death is normally very near the moment such symptoms have started appearing (Kienzle et, al 78). There are common methods through which this disease is spread among humans, and from one animal to another. The common ones, that transcend both types of living things is a scratch or bite. The virus is transmitted by saliva. In most cases, that is common in the world, dog bite with an
Tuesday, September 10, 2019
Analysis of The Warning vs. The Untouchable Movie Review - 1
Analysis of The Warning vs. The Untouchable - Movie Review Example He stars Mrs. Brooksley Born, a lawyer who had been friends with Hillary Clinton before the Clinton Administration. Due to this friendship, Hillary had hoped to see her friend appointed as Attorney General once Clinton was elected president. Unfortunately, her attempts failed and she could only secure Born head of the Commodity Futures Trading Commission, CFTC. It is this position that Mrs. Born becomes important in warning people about the impending collapsing of the US economy. On the other hand, the film documentary The Untouchables is produced by Martin Smith is an investigative film that provides viewers with the insight of the prevailing lack of justice regarding Wall Street executives. Similar to the film the warning, Martin exposes the inefficiency of the judicial system to prosecute Wall Street executives who permitted in illegal trading of mortgage-backed. This, together with the crisis in the derivative market catalyzed the deterioration of the economic situation in the US in 2008. In the documentary, Martin explains the unregulated issuance of expensive home loans to a growing number of borrowers. In the film, he constantly criticizes the Wall Street official for selling bad mortgages to borrowers. He says that it is due to this fact that the economic collapse in 2008. He adds that this phenomenon led to other adversaries on US citizens. Some of these include the millions of people who lost their houses as well as the massive laying down of labor ers in the country at the time. In another part of the interview, Steve describes how the subject caused a sink in demand for goods and services. This, as he explains, had an immense impact on most industries of the country. The adverse effects associated with this would be a decline in national production which led to the inevitable laying down of workers.
Monday, September 9, 2019
Ethics & Social Responsability in Strategic Management Essay
Ethics & Social Responsability in Strategic Management - Essay Example could result in delay in supply of any one of them and consequently delay the launch. Ã The delay in projects, especially when the dates are announced, may corrode the reputation because the businesses build their credibility on the efficient and timely delivery of their projected target objectives. Mutual trust between business partners is also an important part of business processes and withholding of crucial information corrodes their credibility in the market that may result in loss of business in future. Ã The companies had not been able to launch successfully a commercial satellite primarily because it not only is high cost venture with costly software and hardware, the amount of contract is also dependent on the size of the anticipated market, the number of competitors and the whether the imageries would be used by the military and local agencies. Secondly in the case of the delays in launch, the preferences of the market may change, resulting in huge financial and business loss. Satellite programs are dependent on the venture capitalists for their finance and in case, they are not able to acquire advance contracts or their rivals are able to gain leverage, the venture capitalists are likely to withdraw from the business that may force the companies to stop production, leading to bankruptcy. The venture capitalists look for companies that could acquire advance contracts so as to ensure success for their investment. The current problem mainly cropped up because there was great chances of delay in the officially stated launch date of the satellite due to the fact that the satellite camera sub contractor was having problems with the development of thermal stabilizers for the instruments. The development of the thermal stabilizers could take up more time, thus delaying the launch by twelve to eighteen months. If the launch date is officially delayed and advanced by another one year, the company is
Sunday, September 8, 2019
Overview of a Luxury Fashion Brand Essay Example | Topics and Well Written Essays - 2000 words
Overview of a Luxury Fashion Brand - Essay Example This paper "Overview of a Luxury Fashion Brand" looks at one Burberry as a luxury brand that has been successful despite the challenges that have existed in the fashion market. In this paper an overview of Burberry is given based on its success in the industry. The brand has been outstanding and is defined by the Britishness, independent luxury positioning and heritage as well as history. Compared to other brands in the fashion industry such as Prada, Zara and Ralph Lauren, the brand has been doing fairly well. Burberry is a distinctive global luxury brand that was founded in 1856. The group has a British background. Over the years the company has built a strong and outstanding reputation for innovation, design, and craftsmanship. The group has much focus on outwear, best known for its trench coats. The company designs, produces as well as sell products under the Burberry brand. The company based in London sources its raw materials from UK and other external suppliers it forms networ k with. The content of marketing as well as marketing programs; analogue and digital, are internally designed to promote the brand and product features to the consumers. Being that its products are sold globally through proprietary retail shops as well as third party wholesale customers, the brand needs a strong fashion marketing strategy to counter the competition in the fashion world. Marketing is in fact one of the core corporate functions that keeps the brand at par. The brand has also embraced digital marketing.
Saturday, September 7, 2019
Interrogating Thomas Paine's Agrarian Justice Essay
Interrogating Thomas Paine's Agrarian Justice - Essay Example In addition, all sermons that do not have this purpose should be considered as nonsense and hypocritical. I believe Paine is among the greatest theorists of the modern age; he never supported feudalism and aristocracy instead he supported egalitarianism. I would identify two principles that would be extremely applicable in justice; people ought to behave as a unit and not as individuals. Considering Paineââ¬â¢s argument, it is upon the consciousness of justice that the revolution energy will emerge and multiply natural resources such as vegetation. It is the process of unjustly obtaining resources through the name of civilization that has made people either extremely poor or affluent. The success of any plan that is beneficial to the society depends on the number of individuals interested in supporting it, brought together with the justice of its principles. Poverty according to Paine is not in the natural state of things since it gets created by the so called civilized life. He b ased his arguments upon concerns about the extreme sides of poverty and wealth that have since emerged in the evolution of the present modern society, and their impact on personal anguish and social wreckage. He says that has worked in two ways; ensuring one portion of the society is much wealthier and the other more wretched (Thomas 7). The rich continue getting richer while the poor get poorer. This can be witnessed in many capitalist countries where economic inequalities have sparked economic revolution, for example, in France during Paineââ¬â¢s period. Similar conditions led to the outbreak of the French revolution. He states that the most prosperous and miserable man of the entire human society is found in the civilized countries. He observes a condition that generates the equivalence between progress and civilization (Thomas 6). It is not clear whether civilization has promoted or injured the general happiness of man. Paine is interested in showing the greatest divide betwe en the rich and the poor in the construction of state affairs. Both men and women must assume responsibilities for their functions within the society. He describes civilization as an artificial or constructed condition, and that it results from human will and choice (Thomas 8). Furthermore, he strives to use that essential truth in the progressive enhancement of the poor and civilization as a whole. Paine describes civilization as a construction he needs to further differentiate from the previous state of affairs which he refers to the natural state - mythical original state in which humans initially existed on the planet. Paine believes that the Indian people of Northern America represent theà idealà naturalà and primitive state of man (Thomas 7). He argues that the spectacles of human misery present in Europe cannot be found among the Indians. Paine views The Indian condition as neither enriched by factors of civilized progress as the European upper and middle classes nor as degraded by poverty as the poor in Europe; the life of an Indian is a progressive holiday, compared to the poor of Europe; moreover, it appears to be object when compared to the rich. Thomas Paine uses the Indians to demonstrate egalitarianism that he can relate with the natural state (Thomas 7). This helps him to show the extreme poverty of modern society as the interference of the natural order of things. Personally I do not believe that civilization has created out rightly negative things. Through civilization, we have seen
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